ALAND X MANCHESTER UNITED
艾兰得X曼联

Target Audience: Female Age 25-50 25-50岁女性

Objective: Increase the sales of Aland Glucosamine Chondroitin Sulfate, Aland Energy ball and Aland Vitamin C Effervescent Tablets with Manchester United 与曼联合作,增加艾兰得氨糖软骨素,能量球和Vc泡腾片的销量

Agency: Tian Yu Kong Shanghai China 中国上海天与空

Creative Director: Chao Quan 全超

Senior Art Director: Guofei Su 苏国飞

Copywriter: Yuling Li 李玉玲

Art Intern: Kaiqi Cai / Hao Yang 蔡凯琪/杨浩

Account Director: Zhen Li 李贞

Associate Account Director: Ruixue Li 李瑞雪

Idea:

Incorporate the icon of Red Devil and the Energy of Manchester United into the campaign to redefine the magic power of the products of Aland. 

结合曼联红魔的标志和能量去重塑艾兰得产品的魔力

Tagline:

Whole Body with Red Magic

​一身红魔力

Icon Design 形象设计

Package Design 产品包装

Print Ads 海报

Live Event @Beijing #ILOVEUNITED on May 13th 2018

​北京现场活动#ILOVEUNITED 2018年5月13号

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Kaiqi Cai • kaiqicai96@gmail.com • 917 860 2201

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