We’ve planned a Money Heist experiential to hype up the fans. We’ll recreate the infamous scene where our gang of bank robbers distracts the cops by tossing money from a helicopter.

 

Hearts will beat, questions will rise, and bills

(Netflix vouchers) will fly!

AD: Kaiqi Cai  &  CW: Daniel Kang

THE GANG IS BACK

X MONEY HEIST NETFLIX

The Stunt

From New York to San Francisco, mysterious helicopters will appear throughout major U.S. cities–and cover them in bankloads of free money.

Free Money

Is actually a collectible Netflix voucher that includes a free month.

IG Filter

The back of the bill features characters and QR codes for a filter so you can pose as them.

OOH

Press

Microsite

Offers recaps of previous seasons to refresh fans’ memories for season 5.

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Kaiqi Cai • kaiqicai96@gmail.com • 917 860 2201

© 2021 Kaiqi Cai. All Rights Reserved.