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THIS IS HOW THE FUTURE WORKS
X GENERAL ELECTRIC
This is a momentous time in history because GE is not only shaping the future with our innovations but shaping how innovation companies works.
The “This Is How The Future Works” campaign evolves how GE is building a world that works into a future that works, too. It emphasizes the impact that these three new, distinct & focused GE business will have on the world as we step into a new era of impact.
CD: Lauren Fodero
ACD: Sean Goolabsingh
Senior Designer: Al Stephen
Junior Copywriter: Daisy Orozco
Junior Art Director: Kaiqi Cai
Content Creator/Editor: Jessie Mayer
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